Web Design Alchemy

With 25 years of experience in web design and nearly 20 years devoted to WordPress, I bring a wealth of knowledge and a finely tuned skillset to every project. With heartfelt dedication, I craft websites for small businesses and individuals, ensuring each creation resonates with authenticity and care.

Crafting Digital Magic

Web design goes beyond the technical—it’s about creating a space where users feel at home. My philosophy is rooted in simplicity, clarity, and purpose. I focus on building user-friendly, visually captivating websites with clear content and intuitive navigation.

My Services

Here’s a glimpse of what I offer:

  • Bespoke Website Design: Creating designs that resonate with your unique vision and brand.
  • WordPress Mastery: Developing versatile and powerful WordPress websites.
  • Ecommerce Enchantment: Setting up secure and efficient ecommerce platforms.
  • Content Structure Alchemy: Consulting on how to organize and conceptualize your content effectively.
  • Customization Wizardry: Tailoring functionalities to enhance your site.
  • Interface Enchantment: Designing interfaces that are as engaging as they are intuitive.
  • Fortress-Like Security: Ensuring your website is protected against threats.
  • User-Friendly Admin Interface: Crafting admin interfaces that make managing your site a breeze.
  • Website Maintenance Magic: Offering ongoing support and updates to keep your site in top shape.

My Services

A well-crafted website is a blend of art and function. It should not only look stunning but also offer a seamless experience. My aim is to build websites that are not just visually appealing but also effective in achieving your goals.

Professional Guidance

Since my early days of hand-coding websites in 1999, I’ve seen the landscape of web development transform dramatically. While building a basic website has become more accessible, tackling complex functionalities can still be tricky. This is where professional guidance becomes invaluable. My consulting services streamline the process, offering you the expertise to navigate intricate challenges and build a site that truly meets your needs.

Let's Create Something Extraordinary

Whether you’re a small business owner or an individual with a vision, I am here to help you create a website that stands out and serves its purpose beautifully. Let’s discuss your project and see how we can turn your vision into reality. With a focus on quality and alignment with your goals, I am committed to delivering web design that truly makes an impact.

Send an Inquiry

An example of my work: 
www.premamckeever.com

The Heart of Depth Branding: Deep Dive Sessions

Deep dive sessions are focused conversations that serve as a preparation for practical steps towards the creation of your brand. Beyond that they also serve as a space for profound exploration of your business’s essence and what you truly care about. This type of dialogue helps us to uncover the authentic voice and vision that will shape your brand. 

What to Expect

Each session is uniquely tailored to your journey, but early conversations often explore:
  • Your business's deeper purpose and core mission, beyond financial goals
  • The values and aspirations driving your work
  • Natural points of resonance with your ideal audience
  • The experience that you want your brand to create

We might explore questions like:

  • "If your brand could speak freely, what story would it tell?"
  • "What aspects of your work generate the most energy and inspiration?"
  • “Beyond the brand creation, what kind of areas in your business vision do you feel you have not explored to the fullest yet?”
  • "What aspect of your business feels most difficult to express?"

The Journey Deepens

As we progress through more sessions, we move from discovery into practical application:
  • Translating insights into visual and verbal expression
  • Developing strategies for standing out while remaining true to your essence
  • Addressing operational alignment with brand values
  • Exploring aspects of sustainable brand development

Each deep dive builds upon previous insights, creating a comprehensive foundation for your brand’s most aligned identity. While the journey itself follows a clear framework, the specific path emerges organically from your unique needs and vision.

Higher-Tier Packages:
Your commitment to more sessions allows us to:

  • Finding ways to measure impact and success
  • Explore broader implications of brand decisions
  • Identify potential misalignments in business operations
  • See organizational patterns that support or hinder authentic expression
  • Discuss the creation of systems for maintaining brand integrity
  • Develop strategies for authentic growth and evolution

This journey of discovery provides the essential groundwork for a brand that truly embodies your business’s deepest purpose and potential.

Book a Discovery Call

Aligning Strategy with the Heart of Your Brand

Part of the Transformation Package

Creating a brand strategy through the Depth Branding approach is not just about identifying market trends and optimizing for sales. It’s a process that begins with a deep dive into the core values and vision of your business, seeking alignment between what you offer and the impact you wish to create.

The first step involves a thorough exploration of your business’s unique story, understanding the motivations behind your mission, and defining what truly sets you apart.

From there, we craft a comprehensive brand strategy that goes beyond visuals and slogans. This includes clarifying your target audience—not just in demographic terms, but by connecting with their deeper needs and desires. We look at how your brand can genuinely serve, inspire, and engage them. The next phase focuses on developing messaging that resonates authentically, creating brand touchpoints that build trust and meaningful connections.

We then translate this strategic vision into actionable plans, encompassing everything from visual identity design to content creation and communication strategies. This ensures that every interaction reflects the essence of your brand, fostering consistent growth and loyalty over time. Finally, we implement tools and systems to measure how well your brand is aligning with its purpose, adjusting as needed to remain true to the values that drive your business forward.

Book a Discovery Call

Transformation Package

A comprehensive branding journey for growing businesses, featuring full visual identity development and a detailed implementation strategy.

The Transformation package includes everything in Foundation, plus:

  • 3 more Deep Dive Sessions for more refined alignment and deeper exploration.
  • Full visual identity system tailored to your brand.
  • Social media strategy for consistent audience engagement including design templates for 2 platforms. For example Youtube and Instagram, including banner images, profile avatars, and post thumbnails.
  • Website design consultation to ensure brand cohesion online.
  • Brand story development to communicate your unique narrative.
  • Corporate imagery concept to reflect your brand's personality.
  • Monthly check-ins for three months post-launch.

Clarity about the exchange

In any case we will discuss your needs and put together a proposal to make sure the scope of work and the actual services will be outlined very clearly. 

Price & Payment Terms

Starting from $8,000 USD.
50% upfront, 25% on completion of the logo and social media strategy, 25% after full development.  

Timing Notes

This comprehensive journey typically unfolds over 2-3 months. The phases overlap naturally as insights deepen and visual elements emerge, allowing your brand to develop authentically while maintaining clear momentum.

Start your Brand’s Transformation!

Book a Discovery Call

Emergence Package

Meant for solopreneurs and small businesses, this essential package helps you discover your brand’s true voice and align your visuals with your values.

This package includes:

  • 3 Deep Dive Sessions to explore your brand’s core.
  • Core message formulation to articulate your unique purpose.
  • Logo design and a foundational visual identity.
  • Brand guidelines document for consistency across platforms.
  • One social media template set.
  • Guidance on implementing your brand.

Clarity about the exchange

In any case we will discuss your needs and put together a proposal to make sure the scope of work and the actual services will be outlined very clearly. 

Price & Payment Terms

Starting from $3,000 USD.
50% upfront and 50% on completion of all visual assets. 

Timing Notes

This journey typically spans 4-8 weeks, with phases naturally flowing into each other. While we maintain steady progress, we honor the organic emergence of your brand’s authentic expression.

Let’s create a unique and solid foundation for your brand! 

Book a Discovery Call